I remember being surprised when the Universal music rep brought in a new album called Behind the Music. No one at the station had ever heard of The Soundtrack of Our Lives before. Suddenly, though, this six-piece Swedish band had become a priority for the North American branches of the label. Did someone know something that we didn’t?
Yes. The band’s third album (released in Sweden Europe in 2001 and in Canada in 2002) was their North American breakthrough and was eventually nominated for Best Alternative Album at the 2003 Grammy Awards. Noel Gallagher was also a major fan of the record and talked it up quite a bit. This was the big single.
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